SAM EATON: Sugar is an incredibly water-intensive crop. For one liter of Coke, it takes 250 liters of water to produce that sugar that goes into that Coke.Dayum. Think about that next time you crack open an ice cold Coke!
KAI RYSSDAL: Wait, say that one more time: 250 liters of water — that's plus or minus 50, 60 gallons — to make a liter of Coca-Cola.
- Marketplace story: New Coke? Made With Less Water